A modern approach to financial advice

Our Mission

The First We Plan℠ mission is to make ongoing financial planning and high-quality, high-value financial advice available to everyone. Why? Because we believe that proper financial planning and access to objective advice from someone that you trust are essential elements of financial peace and prosperity.

Good Planning + A Trusted Advisor = Financial Peace of Mind

At the core of good financial advice is good financial planning. All too often people are sold financial products like insurance, investments, and annuities without the benefit of doing any real financial planning first. That’s like a doctor operating on you before diagnosing you. This just doesn’t make any sense to us–and it shouldn’t make any sense to you.

We think it’s malpractice to recommend financial products and services without a proper diagnosis. So, before we recommend anything…First We Plan.

How We Do It

Interested in how we work with people like you? Read on to learn more about our systematic approach can help you gain clarity and make smarter financial decisions. Prefer to chat? Just click here to reserve a spot on our calendar.

Elements®

At the core of our process is the Elements® system. With this system you get real-time access to a complete and accurate view of your financial situation. We get a proven methodology that allows us to efficiently work together to help you make smart choices with your hard-earned money.

How

Our process is simple and complete. We start with an initial review of your current situation and provide proactive ongoing advice and support. Of course, we are always available for a quick chat if you need advice on a specific issue.

Explore

Your financial situation can be broken down into twelve elements. We use these to help guide you on your financial journey. Click below on each element for an explanation of how each one impacts your overall financial health.

Ongoing Planning

How We Charge

We designed our pricing to be as simple and straightforward as possible.

First We Plan℠

One time initial strategy fee $497* + $147 per month after the first month

Personal financial dashboard

Retirement plan optimization

Debt management strategy

Estate plan optimization

Monthly Elements evaluations

Continuous net worth tracking

Insurance policy evaluation

Tax plan optimization

Access to your financial advisor by email, text, phone, or Zoom meeting anytime the need arises. Questions about your 401k? Give us a call. Wondering if that home purchase you are thinking about makes financial sense? We’re here to help you decide. Is that new car lease is going to hurt your retirement plans? We can help.

You get the idea. Whatever your money question might be, we can help you walk through it and make smarter decisions.

*Initial strategy includes building your custom dashboard, preparing your personal net worth statement, gathering data from your other service professionals as needed, making an upfront diagnosis, and delivering a formalized plan.

Optional investment management fee: If you choose to have us manage your investments, our annual fee is just 0.95% of assets under management, prorated and debited directly from your investment accounts.

Questions? Just want to chat? Ready to get started?

Feel free to get in touch. We’d be happy to help.

First We Plan℠
CONA Wealth LLC
177 E. Colorado Blvd. Ste. 200
Pasadena, CA 91105

626.657.8710

info@firstweplan.com